> For the complete documentation index, see [llms.txt](https://integrations.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://integrations.impact.com/ai-solutions/mcp-skills/brand-skills.md).

# Brand Skills

Brand skills are ready-to-run workflows designed to automate your day-to-day program management, for example scoring your partners' performance, ranking performance, or instantly flagging who needs attention. Browse the available skills below, install your chosen skill, and run it in a chat connected to the impact.com MCP.

{% hint style="info" %}
Every skill needs tools. Visit [Brand MCP Tools](/ai-solutions/mcp-tools/brand-mcp-tools.md) to browse our library of available tools. Using MCP? [Tell us](https://outset.ai/start/e8deff07-d44b-4691-a028-c0b7f7ed9459) which tools and skills you want, and what is getting in the way.
{% endhint %}

<table data-view="cards"><thead><tr><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><h4>Brand Partner Performance Scorecard</h4><p>Ranked partner table (clicks / actions / revenue) with period vs prior and three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-partner-performance-scorecard-skill.md">Brand Partner Performance Scorecard Skill</a></td></tr><tr><td><h4>Brand Partner Discovery Brief</h4><p>Ranked partners to discover/recruit with optional fit evaluates, three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-partner-discovery-brief-skill.md">Brand Partner Discovery Brief Skill</a></td></tr><tr><td><h4>Brand Channel / Media Mix Brief</h4><p>Share of performance by channel and media type (period vs prior, concentration callouts, three next actions).</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-channel-and-media-mix-brief-skill.md">Brand Channel &amp; Media Mix Brief Skill</a></td></tr><tr><td><h4>Brand Action Quality &#x26; Reverse Brief</h4><p>Action quality / reverse rates (good, unconfirmed, rejected, reversed) with optional partner concentration and three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-action-quality-and-reverse-brief-skill.md">Brand Action Quality &amp; Reverse Brief Skill</a></td></tr><tr><td><h4>Brand Cost &#x26; Efficiency Brief</h4><p>Revenue vs cost / commission (ROAS-style ratios from returned numbers), optional partner efficiency table, three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-cost-and-efficiency-brief-skill.md">Brand Cost &amp; Efficiency Brief Skill</a></td></tr><tr><td><h4>Brand Campaign Performance Scorecard</h4><p>Ranked trackable / Product Boost / Creator / Performance campaigns (budget when present), period vs prior, three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-campaign-performance-scorecard-skill.md">Brand Campaign Performance Scorecard Skill</a></td></tr><tr><td><h4>Brand Invoice Status Brief</h4><p>Partner invoices with PENDING / OVERDUE callouts, optional detail, three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-invoice-status-brief-skill.md">Brand Invoice Status Brief Skill</a></td></tr><tr><td><h4>Brand QBR Brief</h4><p>Executive summary with KPI vs prior, top-partner concentration, and mix/quality callouts for one program, plus three decisions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-qbr-brief-skill.md">Brand QBR Brief Skill</a></td></tr><tr><td><h4>Brand Program Health Check</h4><p>Severity-ranked fix-it list plus three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-program-health-check-skill.md">Brand Program Health Check Skill</a></td></tr><tr><td><h4>Brand Partner Momentum Brief</h4><p>Wins/rising/slipping/gone-dark partner buckets plus three next actions.</p><h4><br></h4></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-partner-momentum-brief-skill.md">Brand Partner Momentum Brief Skill</a></td></tr><tr><td><h4>Brand Action-Inquiry Review Queue</h4><p>New/unresolved/incomplete action inquiries, deadline and auto-approval flags, three next actions.</p></td><td><a href="/ai-solutions/mcp-skills/brand-skills/brand-action-inquiry-review-queue-skill.md">Brand Action Inquiry Review Queue Skill</a></td></tr></tbody></table>


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