> For the complete documentation index, see [llms.txt](https://integrations.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://integrations.impact.com/brand-api-reference/brand-api-reference-v11/reference/tracking-links/tracking-links.md).

# Tracking Links

## Create a tracking link

> Creates a new tracking link for a specified media partner. \
> Links can be standard, vanity, or deep links depending on the parameters provided.<br>

```json
{"openapi":"3.1.0","info":{"title":"Brand Tracking Links API","version":"v11"},"servers":[{"url":"https://api.impact.com"}],"security":[{"basicAuth":[]}],"components":{"securitySchemes":{"basicAuth":{"type":"http","scheme":"basic"}},"schemas":{"TrackingLinkResponse":{"type":"object","properties":{"TrackingURL":{"type":"string","format":"uri","description":"The generated tracking link URL."}}}}},"paths":{"/Advertisers/{AccountSID}/Programs/{ProgramId}/TrackingLinks":{"post":{"operationId":"createTrackingLink","tags":["Tracking Links"],"summary":"Create a tracking link","description":"Creates a new tracking link for a specified media partner. \nLinks can be standard, vanity, or deep links depending on the parameters provided.\n","parameters":[{"name":"AccountSID","in":"path","required":true,"description":"The unique identifier for the account.","schema":{"type":"string"}},{"name":"ProgramId","in":"path","required":true,"description":"Unique identifier for the program.","schema":{"type":"integer"}},{"name":"MediaPartnerId","in":"query","required":true,"description":"Unique identifier for the media partner assigned to the link.","schema":{"type":"integer"}},{"name":"Type","in":"query","required":false,"description":"Specifies the type of tracking link.","schema":{"type":"string","enum":["Regular","Vanity"]}},{"name":"CustomPath","in":"query","required":false,"description":"Defines the custom path for vanity links.","schema":{"type":"string"}},{"name":"AdId","in":"query","required":false,"description":"Unique ad identifier. If omitted, redirects to the program landing page.","schema":{"type":"integer"}},{"name":"DeepLink","in":"query","required":false,"description":"The specific URL the tracking link should redirect to.","schema":{"type":"string","format":"uri"}},{"name":"MediaPartnerPropertyId","in":"query","required":false,"description":"Unique identifier of the partner media property where the link will be used.","schema":{"type":"integer"}}],"responses":{"200":{"description":"OK","content":{"application/json":{"schema":{"$ref":"#/components/schemas/TrackingLinkResponse"}}}}}}}}}
```


---

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