> For the complete documentation index, see [llms.txt](https://integrations.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://integrations.impact.com/brand-api-reference/reference/tracking-links/tracking-links.md).

# Tracking Links

## Generate a Tracking Link

> Creates a new tracking link for a specified media partner within a program.

```json
{"openapi":"3.1.0","info":{"title":"Brand API - Tracking Links","version":"v14"},"servers":[{"url":"https://api.impact.com"}],"security":[{"basicAuth":[]}],"components":{"securitySchemes":{"basicAuth":{"type":"http","scheme":"basic","description":"Use your AccountSID as the username and AuthToken as the password."}},"schemas":{"TrackingLinkCreate":{"type":"object","properties":{"Type":{"type":"string","enum":["Regular","Vanity"],"default":"Regular","description":"The type of tracking link to create. 'Vanity' allows for a `CustomPath`."},"CustomPath":{"type":"string","description":"A custom path for a 'Vanity' link (e.g., 'MyCustomLink')."},"AdId":{"type":"integer","description":"The unique ID of the ad to associate with the link. If omitted, redirects to the program's default landing page."},"DeepLink":{"type":"string","format":"uri","description":"A specific URL to redirect the user to, overriding the default."},"MediaPartnerPropertyId":{"type":"integer","description":"The unique ID of the partner's media property where the link will be used."}}}}},"paths":{"/Advertisers/{AccountSID}/Programs/{ProgramId}/TrackingLinks":{"post":{"summary":"Generate a Tracking Link","description":"Creates a new tracking link for a specified media partner within a program.","operationId":"createTrackingLink","tags":["Tracking Links"],"parameters":[{"name":"AccountSID","in":"path","required":true,"schema":{"type":"string"}},{"name":"ProgramId","in":"path","required":true,"description":"The unique identifier for the program.","schema":{"type":"integer"}},{"name":"MediaPartnerId","in":"query","required":true,"description":"The unique identifier for the media partner.","schema":{"type":"integer"}}],"requestBody":{"description":"The specifications for the tracking link to be generated.","content":{"application/x-www-form-urlencoded":{"schema":{"$ref":"#/components/schemas/TrackingLinkCreate"}}}},"responses":{"200":{"description":"The tracking link was generated successfully.","content":{"application/json":{"schema":{"type":"object","properties":{"TrackingURL":{"type":"string","format":"uri","description":"The generated tracking link URL."}}}}}}}}}}}
```


---

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