> For the complete documentation index, see [llms.txt](https://integrations.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://integrations.impact.com/partner-api-reference/reference/conversions.md).

# Conversions

The c*onversions* endpoint lets you submit your transactions directly through the API, so brands get more up-to-date reporting.

To submit a conversion, you'll include your campaign and action tracker details along with the transaction itself.

**What is a conversion?**

Common conversion types include sales, leads, and subscriptions. Conversions can include item-level data. For example, a sale can include each purchased item, such as 2 toy sets at $40 USD each and 1 doll at $6.99 USD.

Once impact.com attributes a conversion and calculates a payout, it becomes an action. See the [Actions](/brand-api-reference/brand-api-reference-v13/reference/actions.md) API for more details.<br>


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