Promo Codes are used to track partner involvement in your program. You can use this endpoint to manage your promo codes and to add promo codes. Utilize promo codes to give partners another channel to promote your product or service.
Promo code setup is only necessary if the promo code will be used to track partner-driven actions. Promo codes passed in conversion events that were not previously set up and configured in impact.com will not affect impact.com crediting logic.
Promo codes are also related to Deals. Deals can affect sale details, like the type of discount a customer gets, the discount amount, and can have start and end dates of their own, all of which associated promo codes can sync to.
See the Promo Codes screen to manage promo codes via the impact.com web app.